Fees, scope and terms, stated plainly.
Five engagements, each with a published starting fee in US dollars, the scope that fee covers and what it leaves out. The figures are there to help you decide whether a conversation makes sense.
Mohammed Teto publishes a starting fee for each engagement: the Private Authority Assessment is priced from $4,500 USD, the Executive Authority Build from $18,000 USD and the Brand Authority Build from $28,000 USD. Two optional monthly engagements follow a baseline: AI Reputation Intelligence, from $2,500 USD/month, and Authority Enrichment, from $4,500 USD/month. A starting fee always corresponds to a defined minimum scope, set out below.
Fees at a glance
| Engagement | Starting at | Billing | Duration or cycle | Scope at the starting price |
|---|---|---|---|---|
| Private Authority Assessment | $4,500 USD | Fixed fee, paid in full on order | 3 to 4 weeks | One entity, one language, one market, up to five competitors, up to six major AI and generative search surfaces, a 30-prompt set, a source map and a prioritized roadmap |
| Executive Authority Build | $18,000 USD | One-off fixed-fee engagement | 10 to 12 weeks | One leader, founder, expert or public figure; one language and one market; narrative, entity file, biography, canonical page, up to four reference assets, profile alignment and SEO, AEO and GEO specifications |
| Brand Authority Build | $28,000 USD | One-off fixed-fee engagement | 12 to 16 weeks | One organization, its main entity and one reference leader; one language and one market; entity architecture, narrative, evidence library, up to eight reference pages or assets, and technical optimization |
| AI Reputation Intelligence | $2,500 USD/month | Optional monthly engagement | Initial 90-day cycle | One entity, one language and one market; up to 50 tracked prompts across six major AI and generative search surfaces, alerts, a report and a monthly review |
| Authority Enrichment | $4,500 USD/month | Optional monthly engagement | Initial 90-day cycle | AI Reputation Intelligence included; one priority authority asset and up to four optimizations of content, evidence, profiles or entity signals per month |
All amounts are in US dollars (USD), excluding taxes and third-party costs.
Where each engagement fits
- Private Authority Assessment The entry point: a confidential baseline of how search and AI systems describe you, with a source map and a prioritized roadmap. What the assessment covers
- Executive Authority Build Builds the authority of one person: narrative, entity, evidence, sources and presence. Reputation and authority for leaders
- Brand Authority Build Builds the authority of one organization: category, entity, evidence, sources and presence. Reputation and authority for organizations
- AI Reputation Intelligence Follows and governs how the entity is represented over time. How the monitoring works
- Authority Enrichment Continuous execution: turns the priorities observed each month into concrete improvements. The two monthly options compared
Each engagement applies one or more layers of The Authority Architecture System.
Terms
- The assessment is the normal starting point. It is a paid engagement, not a free sales call.
- If a Build is commissioned within 30 days of the presentation of the assessment findings, the validated assessment work is deducted from the Build fee, up to $4,500 USD.
- Builds are projects paid once. They are not subscriptions in disguise.
- A Build above $15,000 USD can be paid in three installments: 50% at launch, 30% at interim validation and 20% on delivery.
- The monthly engagements are optional and are offered only once a usable baseline exists.
- The monthly engagements start with an initial 90-day cycle, then continue month to month with 30 days' notice.
- A second market, a second language, several leaders, an active crisis, a large volume of content or a multi-entity architecture are quoted separately.
- There is no public country-based discount: the same international reference price applies in the United States, the United Kingdom, the UAE, Canada, France and Morocco.
What is not included
Press relations, media placements, video production, native translation, legal advice, data purchases, third-party tools, out-of-scope development and travel are not included unless agreed in writing.
These fees do not include any guarantee of ranking, citation, recommendation by an AI system, removal of legitimate content or media outcome. What the work changes is the consistency, the evidence and the source authority these systems draw on, as explained in what can be managed, and what cannot.
Choosing a starting point
An engagement normally starts with the assessment, because a Build is scoped from its findings. When you request a private assessment, it helps to say which investment band fits your situation.
- $4,500–$15,000 USD
- $15,000–$30,000 USD
- $30,000 USD and above
- Monthly follow-up, $2,500–$5,000 USD
- Scope to be defined
If none of these fits, say so: the scope is then defined together before any fee is discussed.
Frequently asked questions
Why are the fees published?
To let you qualify the conversation before it starts. A starting fee tells you the order of magnitude and the minimum scope; the exact fee is confirmed in writing once the scope is agreed.
Is the price the same in every country?
The published reference price is the same in every market. There is no public country-based discount: the same international reference price applies in the United States, the United Kingdom, the UAE, Canada, France and Morocco.
Do I have to take a monthly option after a Build?
No. Builds are projects paid once. They are not subscriptions in disguise. The monthly engagements are optional and are offered only once a usable baseline exists.
Is the assessment credited against a Build?
If a Build is commissioned within 30 days of the presentation of the assessment findings, the validated assessment work is deducted from the Build fee, up to $4,500 USD.
Can a Build be paid in installments?
A Build above $15,000 USD can be paid in three installments: 50% at launch, 30% at interim validation and 20% on delivery.
What makes a fee higher than the starting price?
A second market, a second language, several leaders, an active crisis, a large volume of content or a multi-entity architecture are quoted separately.
Are results guaranteed?
No. These fees do not include any guarantee of ranking, citation, recommendation by an AI system, removal of legitimate content or media outcome. No one controls what an AI system writes; the engagement is measured against a dated baseline so that change is observable.
Understand how search and AI currently interpret your authority.
Request a confidential assessment of your visibility, entity signals, narrative consistency and source authority.
Request a Private AssessmentSelective engagements for leaders and organizations with material reputational stakes.